Everything you need to own your brand narrative

Track mentions across Reddit, the web, and social.

Most tools only catch tagged social mentions, a shrinking slice of where people actually talk about brands. The conversations that shape opinion happen in subreddits, forums, and comment threads that never tag your handle. Brand Monitoring watches all of it in real time, so nothing important slips past you.

• Real-time coverage across Reddit, the open web, forums, blogs, and social
• Sentiment scored by Claude on every mention, so you read context
• Untagged mention detection for conversations that never named you
• Intelligent alerts to email and Slack the moment something lands
• Full thread context around every mention, beyond the matched line

Monitor and protect your brand reputation.

Reputation damage usually happens quietly. Most unhappy customers never complain to you directly, so the first sign of trouble is often a negative thread or a drop in sentiment you did not see coming. Reputation Management gives you an early warning system instead of a post-mortem.

• Sentiment trends over 7 and 30 days, so you see perception shift early
• Negative-spike detection that flags a sudden rise in critical mentions
• Crisis alerts routed to the right people in real time
• Response tracking, so you know which issues are handled
• A clear read on where your reputation is strong and where it is exposed

See how rivals are perceived against you.

You can measure your own mentions all day and still miss the market. What people say about your competitors is often the clearest signal of where you can win. Competitor Tracking puts your brand and your rivals side by side, on volume and on sentiment.

• Share-of-voice comparison between your brand and named competitors
• Sentiment comparison, so you see who is earning trust
• Competitor mention alerts, including complaints and switching intent
• Topic and feature gaps surfaced from what customers say about rivals
• Trend views that show momentum moving between brands over time

News sites, blogs, and open-web coverage.

Earned media moves fast, and a story you find a day late is a story you have already lost control of. Traditional alerts miss most of the open web. Media Monitoring keeps the press and the wider web in view, with sentiment on every piece.

• Coverage across news sites, blogs, and the open web
• Journalist and outlet mentions, so you know who is writing about you
• Story pickup tracking as coverage spreads from one outlet to the next
• Sentiment scored on every article, beyond a headline count
• Alerts the moment your brand appears in a new piece

AI-powered insights and visibility scores.

Buyers increasingly ask ChatGPT, Gemini, and Perplexity about brands before they ever visit a website. If those answers are wrong or missing, you lose the shortlist without knowing why. AI Brand Intelligence shows you exactly how the newest discovery channel represents your brand.

• Visibility scoring across ChatGPT, Perplexity, Gemini, and more
• Competitor comparison, so you see where you rank in AI answers
• Context tracking that shows what each engine says about you
• Recommendations to improve how you appear in AI answers
• Sentiment and plain-English summaries, powered by Claude